I'd be careful in my criticism of the "all about me" attitude.  It's our nature as human beings to act in our own best interest.  It's also the reason why our market-based system (capitalism) works much better than collectivism or socialism.  This was brilliantly articulated by one of my favorite economists, Dr. Walter E. Williams:

"Since it's not considered polite, and surely not politically-correct to come out and actually say that greed gets wonderful things done, let me go through a few of the millions of examples of the benefits of people trying to get more for themselves. There's probably widespread agreement that it's a wonderful thing that most of us own cars. Is there anyone who believes that the reason we have cars is because Detroit assembly line workers care about us? It's also wonderful that Texas cattle ranchers make the sacrifices of time and effort caring for steer so that New Yorkers can have beef on their supermarket shelves. It is also wonderful that Idaho potato growers arise early to do back-breaking work in the hot sun to ensure that New Yorkers also have potatoes on their supermarket shelves. Again, is there anyone who believes that ranchers and potato growers, who make these sacrifices, do so because they care about New Yorkers? They might hate New Yorkers. New Yorkers have beef and potatoes because Texas cattle ranchers and Idaho potato growers care about themselves and they want more for themselves. How much steak and potatoes would New Yorkers have if it all depended on human love and kindness? I would feel sorry for New Yorkers. Thinking this way bothers some people because they are more concerned with the motives behind a set of actions rather than the results. This is what Adam Smith, the father of economics, meant in The Wealth of Nations when he said, "It is not from the benevolence of the butcher, the brewer, or the baker, that we expect our dinner, but from their regard to their own interests." .

--from Markets, Government and the Common Good by Dr. Walter E. Williams, John M. Olin Distinguished Professor of Economics, George Mason University, Fairfax, VA

While I would agree that the individual (as well as society as a whole) needs to be more accountable, it is self-interest that always has and will continue to, in Williams' words, "get wonderful things done."

Regards,
Scott Perry