Real Title Services
Register
Log In
Forget your Password?

Home
Directory
Bulletins
Forums
Blogs
Articles
Links
Classifieds
About Us
Contact Us
Advertise
FAQ
Privacy Policy


Discussion
<< get older messagesget newer messages >>
to post a message: login - or - register | search messages | show all replies



[+] Comment on "Another County Recorder Seeks Back Fees from MERS" - Source of Title/OH (10 replies)
3/3/2011 11:06:23 AM (3470 views)

[+] Just read this a moment ago. Virginia Bill allows signing of Electronic Notaries - CHARLENE  PERRY/MD (4 replies)
3/1/2011 4:09:13 PM (6366 views)

[+] What happens when you sue the b&#%@#$s - Alix Ott/MI (10 replies)
2/28/2011 3:01:34 PM (4189 views)

[+] Say no to OUTSOURCING... - Justin/FL (13 replies)
2/28/2011 11:09:16 AM (3963 views)

[+] What 520K will buy in New York city - Leigh Attridge/MA (3 replies)
2/28/2011 6:58:31 AM (4952 views)




More on Angelo Mozilo et als - Leigh Attridge/MA
2/26/2011 12:50:23 PM (4467 views)

[-] Cheaper and cheaper - Amy Jensen/OR (16 replies)
2/25/2011 6:22:45 PM (3902 views)
Re: Cheaper and cheaper - Paula Reynolds/FL
2/25/2011 7:53:34 PM (4336 views)
Re: Cheaper and cheaper - Alix Ott/MI
2/28/2011 7:50:21 AM (4318 views)

As was so well (and I'm sadly not quoting correctly) said in "Wargames" (the movie), "the only winning move is not to play the game." 

You cannot win this game.  There is no way you can beat the Indians who will do a search for 25 cents (and I'm not exagerating.)  I have two good Indian clients who pay their bills and try very hard to communicate effectively.  It's clear that they need us because there are few places you can safely run title on line in Michigan.  But we cannot compete with them re price in many instances.

So we don't.  We don't focus on price: we focus on VALUE and our income has changed little (except thanks to deadbeat clients) since we opened our doors.  We have lost customers; we have gained customers; we have gained customers we've lost and come back to us.  Our prices are unchanged (which, in itself isn't necessary good -- but at least it's not bad!) 

I've been reading this forum for a long, long time and it seems to me that it is the female abstractors who are too quick to lower prices.  Perhaps it is a misconception on my part.  Being female, in an industry that seems dominated by women (albeit only slightly), I may just be more sensitive to that perception.  You need to find out what you can do to get and keep clients without lowering your prices.  It seems that the women don't value their work like they should.  WHAT YOU DO TAKES TALENT AND EXPERIENCE.  Don't sell it short.

Offer more for the same price.  Quicker turn times.  The ability to get an order in hand immediately if they send it to you.  (Get a smart phone if you don't have one already and have your mail pop up there.)  type up reports or use detailed or easy-to-read forms.  You'll be amazed at how effective you can be.  It's true not every client will bite -- some just HAVE to have low prices and don't care about quality -- but lowering your prices to keep those clients will only hurt you in the end.

I recommend the book "The 4-Hour Workweek" for everyone.  Read it.  Read the philosophy.  It will help you see opportunity everywhere.  It will give you ideas on how to make your own business more effective with more money/less time spent.

Alix

to post a reply: login - or - register


Re: Cheaper and cheaper - WAYNE QUICK/NC
2/28/2011 8:48:55 AM (4099 views)
Re: Cheaper and cheaper - Nils Nelson/ME
2/28/2011 9:05:26 AM (4054 views)
Re: Cheaper and cheaper - Paula Reynolds/FL
3/1/2011 8:31:47 PM (4324 views)
Re: Cheaper and cheaper - Amy /OR
3/3/2011 3:31:14 PM (4019 views)
Every state is different - Amy Jensen/OR
3/3/2011 3:36:34 PM (4009 views)
Re: Every state is different - Paula Reynolds/FL
3/14/2011 1:18:41 PM (3845 views)
Re: Cheaper and cheaper - WAYNE QUICK/NC
3/7/2011 8:26:06 AM (3931 views)
Re: Cheaper and cheaper - Teri Carro/FL
3/7/2011 9:21:26 AM (3876 views)
Re: Cheaper and cheaper - Paula Reynolds/FL
3/14/2011 1:24:50 PM (3791 views)
Re: Cheaper and cheaper - Leigh Attridge/MA
2/28/2011 9:44:31 AM (4047 views)
Re: Cheaper and cheaper - Bill Garrett/MS
2/28/2011 11:28:17 AM (4028 views)
Re: Cheaper and cheaper - Garret  Fitzgerald/VA
2/28/2011 12:10:11 PM (3998 views)
Thanks - Amy Jensen/OR
2/28/2011 7:10:17 PM (3934 views)
Re: Cheaper and cheaper - H/GA
3/15/2011 1:50:54 AM (3898 views)

[+] ACME Abstract - Florida - again - Jason Knowles/AL (4 replies)
2/25/2011 3:49:41 PM (4162 views)

[+] Alternative (One) Abstract - Edouard LeLocle/SC (2 replies)
2/24/2011 5:16:25 PM (3941 views)

[+] Comment on "Another MERS-friendly Ruling, This Time in California " - Source of Title/OH (5 replies)
2/24/2011 11:04:42 AM (3667 views)

[+] RASA SOLUTION - Deborah Manion/VA (2 replies)
2/22/2011 12:34:36 PM (3952 views)

Essex Street, 1906, Salem, MA - Leigh Attridge/MA
2/19/2011 11:36:59 PM (4623 views)

[+] Comment on "Mis-indexing, Misfortune, and MERS" - Source of Title/OH (8 replies)
2/19/2011 10:32:41 PM (3973 views)

[+] Updates - Janet Angi/MI (17 replies)
2/19/2011 1:48:44 PM (3712 views)

Microlender Forecloses On Goat - Edouard LeLocle/SC
2/18/2011 9:09:28 PM (3790 views)


<< get older messagesget newer messages >>

DISCLAIMER: These Message Forums are un-moderated and Source of Title does not endorse the content of any of the posts. Source of Title discourages libelous comments and you, as the sole creator of the content, take full responsibility for your remarks.
Directory

The Source of Title Business directory has 8977 listed companies.

Leave feedback on a company:
SOT ID #:  learn more...
DRN Title Search
Blogs

Read other users' blogs-- or start your own!

Most Recent Blog Posts:

Practical Obscurity, Revisited
Blurbs from the Bossman
2026/08/06
0 comments

Beneath Every Closing Lies a Story
Michael Stelzer's Blog
2026/07/18
0 comments

Residential Appraisers: Reclaim Your Time
Will Duncan 's Blog
2026/07/09
0 comments

Articles

Source of Title articles help to keep you informed on the state of the title industry.

ALTA Warns Homeowners Face Greater Risks as White House Executive Order Expands Title Acceptance Pilot
The American Land Title Association issued the following statement from CEO Chris Morton in response to the executive or...
Mortgage Applications Decrease in Latest MBA Weekly Survey
“Mortgage rates decreased for the first time in over two months, with the 30-year fixed rate dropping to 7.41 perc...
Single-Family Starts Down as Affordability Challenges Persist
“Housing starts declined in September as high mortgage rates, persistent affordability challenges and rising const...
Pending Home Sales Decreased 7.3% in September
“Given that mortgage rates have already risen much more than the Federal Reserve’s short-term interest rate ...
Builder Sentiment Falls on Rising Rates
“Housing remains squeezed by supply-side constraints and significant affordability challenges,” said NAHB Ch...

Search Articles:
browse...

Classifieds

Buy, sell, or trade! Browse the ads or post your own!

© 2020, Source of Title.