Register
Log In
Forget your Password?

Home
Directory
Bulletins
Forums
Blogs
Articles
Links
Classifieds
About Us
Contact Us
Advertise
FAQ
Privacy Policy


Discussion
<< get older messagesget newer messages >>
to post a message: login - or - register | search messages | show all replies



HSBC SUSPENDS FORECLOSURES NATIONWIDE - CHARLENE  PERRY/MD
3/3/2011 12:32:40 PM (4779 views)

[+] Comment on "Another County Recorder Seeks Back Fees from MERS" - Source of Title/OH (10 replies)
3/3/2011 11:06:23 AM (3417 views)

[+] Just read this a moment ago. Virginia Bill allows signing of Electronic Notaries - CHARLENE  PERRY/MD (4 replies)
3/1/2011 4:09:13 PM (6195 views)

[+] What happens when you sue the b&#%@#$s - Alix Ott/MI (10 replies)
2/28/2011 3:01:34 PM (4068 views)

[+] Say no to OUTSOURCING... - Justin/FL (13 replies)
2/28/2011 11:09:16 AM (3898 views)




[+] What 520K will buy in New York city - Leigh Attridge/MA (3 replies)
2/28/2011 6:58:31 AM (4867 views)

More on Angelo Mozilo et als - Leigh Attridge/MA
2/26/2011 12:50:23 PM (4382 views)

[-] Cheaper and cheaper - Amy Jensen/OR (16 replies)
2/25/2011 6:22:45 PM (3802 views)
Re: Cheaper and cheaper - Paula Reynolds/FL
2/25/2011 7:53:34 PM (4152 views)
Re: Cheaper and cheaper - Alix Ott/MI
2/28/2011 7:50:21 AM (4037 views)

As was so well (and I'm sadly not quoting correctly) said in "Wargames" (the movie), "the only winning move is not to play the game." 

You cannot win this game.  There is no way you can beat the Indians who will do a search for 25 cents (and I'm not exagerating.)  I have two good Indian clients who pay their bills and try very hard to communicate effectively.  It's clear that they need us because there are few places you can safely run title on line in Michigan.  But we cannot compete with them re price in many instances.

So we don't.  We don't focus on price: we focus on VALUE and our income has changed little (except thanks to deadbeat clients) since we opened our doors.  We have lost customers; we have gained customers; we have gained customers we've lost and come back to us.  Our prices are unchanged (which, in itself isn't necessary good -- but at least it's not bad!) 

I've been reading this forum for a long, long time and it seems to me that it is the female abstractors who are too quick to lower prices.  Perhaps it is a misconception on my part.  Being female, in an industry that seems dominated by women (albeit only slightly), I may just be more sensitive to that perception.  You need to find out what you can do to get and keep clients without lowering your prices.  It seems that the women don't value their work like they should.  WHAT YOU DO TAKES TALENT AND EXPERIENCE.  Don't sell it short.

Offer more for the same price.  Quicker turn times.  The ability to get an order in hand immediately if they send it to you.  (Get a smart phone if you don't have one already and have your mail pop up there.)  type up reports or use detailed or easy-to-read forms.  You'll be amazed at how effective you can be.  It's true not every client will bite -- some just HAVE to have low prices and don't care about quality -- but lowering your prices to keep those clients will only hurt you in the end.

I recommend the book "The 4-Hour Workweek" for everyone.  Read it.  Read the philosophy.  It will help you see opportunity everywhere.  It will give you ideas on how to make your own business more effective with more money/less time spent.

Alix

to post a reply: login - or - register


Re: Cheaper and cheaper - WAYNE QUICK/NC
2/28/2011 8:48:55 AM (3906 views)
Re: Cheaper and cheaper - Nils Nelson/ME
2/28/2011 9:05:26 AM (3860 views)
Re: Cheaper and cheaper - Paula Reynolds/FL
3/1/2011 8:31:47 PM (4008 views)
Re: Cheaper and cheaper - Amy /OR
3/3/2011 3:31:14 PM (3841 views)
Every state is different - Amy Jensen/OR
3/3/2011 3:36:34 PM (3842 views)
Re: Every state is different - Paula Reynolds/FL
3/14/2011 1:18:41 PM (3643 views)
Re: Cheaper and cheaper - WAYNE QUICK/NC
3/7/2011 8:26:06 AM (3759 views)
Re: Cheaper and cheaper - Teri Carro/FL
3/7/2011 9:21:26 AM (3705 views)
Re: Cheaper and cheaper - Paula Reynolds/FL
3/14/2011 1:24:50 PM (3612 views)
Re: Cheaper and cheaper - Leigh Attridge/MA
2/28/2011 9:44:31 AM (3865 views)
Re: Cheaper and cheaper - Bill Garrett/MS
2/28/2011 11:28:17 AM (3858 views)
Re: Cheaper and cheaper - Garret  Fitzgerald/VA
2/28/2011 12:10:11 PM (3814 views)
Thanks - Amy Jensen/OR
2/28/2011 7:10:17 PM (3751 views)
Re: Cheaper and cheaper - H/GA
3/15/2011 1:50:54 AM (3696 views)

[+] ACME Abstract - Florida - again - Jason Knowles/AL (4 replies)
2/25/2011 3:49:41 PM (4070 views)

[+] Alternative (One) Abstract - Edouard LeLocle/SC (2 replies)
2/24/2011 5:16:25 PM (3884 views)

[+] Comment on "Another MERS-friendly Ruling, This Time in California " - Source of Title/OH (5 replies)
2/24/2011 11:04:42 AM (3599 views)

[+] RASA SOLUTION - Deborah Manion/VA (2 replies)
2/22/2011 12:34:36 PM (3891 views)

Essex Street, 1906, Salem, MA - Leigh Attridge/MA
2/19/2011 11:36:59 PM (4529 views)

[+] Comment on "Mis-indexing, Misfortune, and MERS" - Source of Title/OH (8 replies)
2/19/2011 10:32:41 PM (3910 views)

[+] Updates - Janet Angi/MI (17 replies)
2/19/2011 1:48:44 PM (3662 views)


<< get older messagesget newer messages >>

DISCLAIMER: These Message Forums are un-moderated and Source of Title does not endorse the content of any of the posts. Source of Title discourages libelous comments and you, as the sole creator of the content, take full responsibility for your remarks.
Directory

The Source of Title Business directory has 8973 listed companies.

Leave feedback on a company:
SOT ID #:  learn more...
DRN Title Search
Blogs

Read other users' blogs-- or start your own!

Most Recent Blog Posts:

What Is Title Insurance & Benefits
Michael Stelzer's Blog
2026/03/14
0 comments

The Source of Title - Part I: Freedom Written, Freedom Insured
Ben DuBay's Blog
2026/02/15
0 comments

Shared Driveway Agreements
Marissa Berends's Blog
2025/12/10
0 comments

Articles

Source of Title articles help to keep you informed on the state of the title industry.

Orange County Man Arrested on Federal Criminal Complaint Alleging He Defrauded Bank Out of Nearly $100 Million
An Orange County man was arrested today on a federal criminal complaint charging him with defrauding a bank out of nearl...
MISMO Releases FRAME: Framework for AI Governance in Mortgage Lending
“FRAME is fundamentally a risk management tool,” said Rick Hill, a key contributor to the framework and MBA&...
ALTA, Maryland Land Title Association and AARP Applaud Attorney General Anthony G. Brown for Action Protecting Homeowners from Unfair MV Realty Contracts
“These agreements can create serious uncertainty in the land records and unnecessary obstacles for homeowners and ...
Mortgage Applications Increase in Latest MBA Weekly Survey
“Mortgage rates were volatile last week as news from the Middle East continues to drive markets,” said Mike ...
Over 1,100 Housing Advocates Call on Congress to Address Affordability
“Members of the housing community from across the country are in Washington for the National Association of Home B...

Search Articles:
browse...

Classifieds

Buy, sell, or trade! Browse the ads or post your own!

© 2020, Source of Title.